About Us – Overview

Advancing the Profession of Business

The Center for Leadership & Character at the Wake Forest University School of Business was formed to focus the School’s longstanding practice of developing leaders of character who achieve results with integrity. The Center combines a proven track record of thought leadership, practical relevance and partnerships across the Wake Forest community.


Advance the profession of business by developing passionate ethical business leaders who get results with integrity.


  • Authentic Leadership
  • Excellence with Focus
  • Thought Leadership
  • Practical Relevance
  • Teamwork